Become An Expert With The 4-Hour Workweek Approach

– How to become an expert in four weeks –

In his book The 4-Hour Work Week, Timothy Ferris explains how to become an expert in 4 weeks.

This are his bullet points for how to do it:

  • Join two or three related trade organizations
  • Read the three top selling books on your topic
  • Give one free one-to-three-hour seminar at the closest well-known university
  • Give two free seminars at branches of well-known big companies such as IBM
  • Offer to write one or two articles for trade magazines
  • Join ProfNet which is a service that journalists use to find experts to quote for articles

I have been thinking about those six steps and the achievement of becoming an expert. It looks like a very difficult task especially when you really want to achieve it in only four weeks. Then I realized that one of the important learning’s of Ferris his books is to actually take big steps and realize those unreasonable goals. After all if you don’t start somewhere then how do you achieve something.  So why not start of big with your becoming of an expert.

However you have to be critical as wel. The problem that I have with this six steps and with other parts of Ferris his book is that these steps take a budget to achieve them. You have to join trade organizations, buy books and advertise on university’s with posters.All of those steps combined will cost at least more then $100.

Of course money should not be holding your back when you want to realize your big goals and dreams but it is something you have to take in consideration. After all you don’t want to have to cancel a project because you cant finance it any more. No matter how opportunistic or unreasonable people want you to be to achieve high goals, you have to feel comfortable about your budget. If you spend more then you actualy can effort then you are busy with a bad challenge which can get you in trouble. If you have to choose between getting dinner on the table this week or by paying $100 for joining a trade organization, then of course you choose the food.

Don’t get me wrong, if the money is not a problem then Ferris his expert building plan is a great challenge.  Achieving a big challenge is good to become more confident in life but don’t just blindly follow people’s ideas. It is good to feel a bit uncomfortable and to challenge yourself on certain times but don’t get in trouble because of being to pumped up about something. Life offers great opportunities but if you want a achieve them then you need to use your mind and often work hard and disciplined. Keep those facts in mind when you start with a project or set a goal.

You dont feel comfortable enough for this challenge but still want to become an expert? Dont worry and keep working on your expertise level. Keep gathering credibility indicators. Do courses get diploma’s. Make sure your subject of choice is something you really like and also that you enjoy your learning experience. If you would like to have a Ph. D. in Economics but your find it terrible to be at school for 4 years then try a different approach. For example by regularly following  short economic courses to build up your knowledge about the subject. Always keep learning.  Not only to be an expert for others but also for your personal growth.

Do you feel comfortable enough to do this challenge and have the budget to actually do it?  Then I challenge you to try the expert builder approach and write about your experiences on my website. I am especially interested in people that actually manage to do it in 4 weeks. 


A real life approach to a fantasy world

I am still searching, in real life as well as with my website. Again I have decided to try a different approach. My main focus was on writing and learning about generating income, becoming financially independent was my first priority. This is still the case but now I would like to start writing about other important categories of life as well.

The motivation to do this came from a PC game I am playing. I realized that that game presented so many general aspects of real life and then I thought why not start working to improve those aspects in my real life and use the game as a guideline structure. Follow the same steps as I do in the game.

Most aspects of life that are written down below are all somehow present in the game as well as in every persons real life. However the skills that I describe are personal choices. For example in the game I can train engineering skills. I have no ambition to be an engineer in real life so I choose something else that interests me and fits my qualities. like for example writing or web design. I still think everybody can learn something from my preferred skills as well as from the other categories written below. They can all be improved to let us grow in life.


Skill 1. trading and selling (retail, own products)

At the moment I promote a lot of products for other people. Later on I hope to start selling my own products.

Skill 2. writing (creating content)

Writing can be a fun, creative and a healing process. Putting your thoughts and ideas on paper can empty your head. I write daily and build up a lot of content which I find really valuable.

Skill 3. First Aid

Learning how to care for someone in an emergency is really important. It is also important to prevent common risks and stay healthy. Learn how to stay healthy and how you can help yourself or others in case of an emergency.

Skill 4. Web design

Designing a website is addictive. It is great to see your site improve every day and there are many fun ways at how you can do that.

Skill 5. Acting

Acting is fun and it gives you the ability to step in to the mind of other people.

Other aspects of life


Don’t be afraid for the unknown, be brave and peek around the corner. Explore the planet. There is so much beauty in the world ready to be discovered. Read, travel, talk gain knowledge, meet new people and learn about other cultures and their values.

Physical activity (training)

Stay healthy and exercise regularly. Staying active gives you more energy and makes you happy.


Money is part of the game. You can hate it but you can’t go without it so you can better make the best of it. Don’t fight it, learn to love it. Make it your hobby to collect as much money as you can and solve that money problem once and for all so that you can fully focus on other important aspects of your life. The whole world is a monopoly game and hey you can play a lot of monopoly and become good at it right.


During your life you collect possessions. Try to minimize possessions to keep your self mobile and organized. Focus on buying quality items and learn to enjoy them.

Daily tasks

Small daily tasks that you have or want to do to. They could be tasks like cleaning your house but also things like meditating for 15 minutes.

General tasks

Tasks that need to be done, for example doing your taxes, your monthly visit to the barber or buying a new washing machine. Try to reward yourself for finishing a good amount of tasks.

Achievements and goals

Write down your goals and what you want to achieve in life. Today, tomorrow, next month that is up to you. It depends on what kind of deadlines you are comfortable with. Make sure you mix relatively easy goals with extremely difficult ones. Or cut difficult goals in smaller easier steps. The easy goals give you a boost while you work towards your bigger difficult goals. The difficult goals give you a challenge and keep you from becoming bored.


If you learn skills and do activities you gain experience. The more you know and learn to more experience you get. Keep track of what you learn and keep that gained knowledge up to date.


It became such an important part of our lives and now it really needs to put a step back. Organize your mail and set fixed times for when you check the mailbox. A seemingly small part of your life but a game changer if you do it correctly.


It is all about building up reputation. More reputation means more respect, more work offers, more friends etc.


It is important to socialize. Talk with your friends, family or relatives on a daily basis, visit them or give them a call or an email. Build up and manage your social network and you will gain so much benefits.

Dear reader, I am interested to hear about your preferred skills. Why did you choose them and what benefits did they give you? I am also interested to hear what your experiences are with the other categories. For example: which parts of the world did you explore or what are your most valuable possessions? Leave all your interesting responses in the comment section below.


Quick targeted traffic to your website

In this article I want to discuss a method
of getting targeted traffic to your website. This method is relatively unknown as far as I know. The traffic source that I am going to discuss is coming from guild members in online games. I am going to describe the benefits of creating such guilds

World of Warcraft

For those of you who do not know what a guild or World of Warcraft  (WoW) is, here is a brief explanation.
WoW is a big  multi player PC game. When you join the game you can create a character and enter a huge fantasy world where you can do quests, fight monsters and interact and game together with other players. As a player you can join a group of gamers or start building up your own group. Such organized groups are called guilds.

These guilds, especially if they grow bigger in members, need a solid organization. Managing the guild can be done in the game but when you want to become big and successful then you also need a website and or forum. This will give the guild a more professional look and provides you with more opportunities to manage it properly.

When it comes to making money then this is the point that I find really interesting. Once the guild and website are set up and running your going to receive a lot of returning targeted traffic to your website, coming from members in the guild or people who would like to join. I have seen guilds with more then 900 members. That is a huge amount of people and they probably have a lot to talk about and to organize. That means they will visit the forum and/or the website on a regular basis.

Building a community

Don’t get me wrong by no means it is easy to get a big guild with so many members, or even to manage it but is has its advantages compared to just starting a website / blog. In the game you can simply look at who is online, check if they are in a guild and if not you can ask them to join your guild (don’t spam it just ask them once). You can do this all day long if you want and if your dedicated then it is guaranteed that you attract a lot of people to you community in no time. For example my guild is about 3 weeks old. At the moment I have 40 active members. My blog is 6 months old and I can not even speak about a community yet, despite all my hard efforts to start one.

I am not saying that it is impossible to get quick traffic to your blog but with forming the guild and a related website I achieve quicker results when it comes to building an online community. You bond much quicker because you have adventures and fun together and when you approach players in the game then you know for sure that they are in the same interest group as you.

When the guild is growing you have to start offering guild members benefits in order for them to feel happy in the guild. For example you can start organizing in-game events. So then the next step is to direct them to you website to find out more information about those events and other guild related topics.

Another thing that makes it a lot more easy is the fact that you can make people happy with in-game rewards. The game has a system where you can gather items and in-game gold. These items can be collected by players when doing quests and killing monsters. People want those items and gold. Instead of having to buy stuff that you can give away on your website to attract people you can now make them happy with items from the game. You can also use items and gold as a reward for people that help you.

Keep it legal

There are other ways of making money with World of Warcraft. This is the result of the in game currency and because it takes a lot of time to build up your character. There are company’s, mainly in China, that make money by letting employees game all day gathering gold or building up characters. So called gold farming or power level company’s. They sell the gold or the characters to lazy gamers that want instant heroism. Blizzard (the creator of WoW) does not allow this and you can get your account banned if you get involved in those activities.

The beauty of the system I just explained is that you don’t make money with the game directly but with you website. You don’t have to worry of doing bad stuff that gives you problems later on. Keep it that way.

Respect for the game and its players

To avoid misunderstanding I want to make clear that by no means I want to try and make money by using people or by misusing the game. I absolutely love World of Warcraft as a game. It provides the opportunity to live in a fantasy world. Which I find amazing. The world in the game is huge. You can walk around for days and days and see beautiful landscapes, amazing monsters and have so much crazy adventures.

However over the years the game is criticized a lot. Many people forget the real beauty of the things I just described and they play mainly to gather items and gold. Those people often give the game a bad name and create a bad gaming experience for others.

I don’t want to be that kind of person. I created my guild website to earn some money with what I love doing so much. But I created the guild because I wanted to do something with a real meaning in the game. I support players so that they achieve a better game experience. I can influence them in a good way and show them the beautiful parts of the game. I respect my guild members and do everything I can to help them. At the same time I learn so much about organizing, leadership and management.

That was it for now. I will keep writing about my guild adventures. Articles about how to actually make money with a website will follow as well. In the meantime I would like to ask my dear readers some questions: to which (online) community do you belong and what do you think the benefits are of being a member of that community? Leave your interesting responses in the comment section below.


How to become an expert

Recently I have been reading the 4-hour work week from author Timothy Ferriss. I got inspired from his advice on how to become an expert in a really short time.

Often it is assumed that experts are people who have been working on their skill of expertise for many years. However, a lot of people already consider you an expert if you know more then them about a subject. Even if that more is just a little.

For example creating a WordPress blog. For people that do not know anything about WordPress or web design creating a site could seem like a total out of their league skill. To some people I am already an expert, even though I know I am not.

It does not mean that you have to pretend your something your not. You don’t to have done an expert exam. Isn’t being an expert just a term? Is there really an official required level of skills that you need to have to become one?

Credibility indicators

Like Ferriss I believe that proof of expertise is the number of times you are named in the media, the list of clients that you have or the number of positive testimonials you collected. You can study for a few years and have a Ph.D. in for example marketing. Of course you have gained knowledge over those years but what you really have been studying for is that Ph.D. title. That Ph.D. is making you an expert in peoples eyes. It is what Ferriss terms a credibility indicatort. Building up credibility, knowing more then others and provide them a good and honest service. That will make people respect you and they will recommend your qualities to others. Start collecting those positive recommendations and become an expert.

For more information about this idea of Timothy Ferris I strongly recommend everybody to read his book. His advice about how to become an expert is something that really got me thinking.

Setting Goals

Now it is time to actually start achieving some goals. When I plan I write down my daily goals, weekly goals and monthly goals. I am thinking about making 3 months goal as well but I don’t want to have the goal to far away. I know my fast changing interest in subjects and many things can happen in the mean time. So keep the deadlines short  but don’t make the goals to easy. I set out highly ambitious goals to keep me interested. To easy goals would get me bored an I would probably not achieve them. Set out highly unrealistic goals to have a bigger change of succeeding.

Tell us what you think

Dear readers I would like to know what your goals are and which timeliness you usually set out for them? I am also interested on which subject you guys feel you can be an expert and what do you do to show that.



10 ways to earn money

rsz_moneyI did a lot of brainstorming and research the last couple of days but now I can finally show the projects I want to start earning money with. Here they are.

1. Customers

I have my own online marketing company and I want to keep working for my self. That is why I find it very important to keep looking for new customers and projects. I am mainly looking for online marketing related projects but if something different comes a long and I believe I can do it then I take a shot at it.

2. Salary paid job

I don’t want to work for a boss and it is not a good idea to have a salary job but unfortunately I don’t make enough money yet to say goodbye to that part of life.

3. First Aid Instructor

I invested in the Emergency First Response course and became an instructor. Unfortunately I have not been active as a instructor after that. I want to change that and start teaching people how to help others in need.

4. The 4-hour work week

To important and exiting to be left out of my list. The 4-hour work week is a book written by author Timothy Ferris. He explains how to escape the 9-5 live and join the new rich. I have been studying this book for some time and I believe the methods and idea’s that are explained are great. It is a book that teaches me how to earn a lot of money and spend less time doing it. That is why I decided to list it as one of my money making projects.

5. Acting

I have been acting a lot in the past but it slowly slipped away from my life. Now I regret that and I want to start acting again because I always enjoyed doing it. Who knows maybe I can earn some money with it as well.

6. Websites

The last year I have become very interested in how to make money with a website. I am testing various method’s to achieve this and keep on doing that in the future.

7. eBay and other online auction houses

When I was playing the game World of Warcraft I got inspired by the online auction house that is being used in the game. I managed to raise a lot of fake gold by selling products on that auction house. Now I want to find out if I can achieve the same results with real money on auction sites like eBay.

8. Trade Binary options

Something I did not know about but which I want to try just for the fun of it.

9. Online surveys

If you find the right surveys then this can be a fun job to earn some extra pocket money.

10. World of Warcraft Guild

Another Idea I got from World of Warcraft. I have been playing the game fore a while and I have been a successful guild (group) leader. I started to realize that having a guild is an excellent and quick way to form a community and that can result in income as well.

Work method and planning

This is how I use the list on my daily schedule.
I have giving them priorities where as 1 is the highest priory and 10 the lowest.
Before the day ends I make my planning for the next day. Remember that planning the day ahead is really important. It will keep you on track and prevents you from running around like a headless chicken all day. I look at the above list and think of a task for every subject on the list and write them down till I have 10 tasks on my list. The most important task have priority and end up on the start of my to do list. During the day I work on all the tasks.

Rating the day

I have been reading about the advice that you should only have a limited of priorities and tasks on a day. No more then 2 priority tasks, no more then 5 projects to focus on. I do not completely follow that advice because I have found a work method that I am satisfied with. A system which helps me to be productive and yet prevents me from doing to much on a day.

For my work method I use the old school grading’s. In my country when you managed to get a 6 for you work or test then that was a sufficient grade. So now when I complete 6 items on my list I can be satisfied for the day and stop working.

Of course there are people that think 6 is still very low for a grade. At school this was certainly not the case for me but not any more. I am on a development yourney to success and success does not come with a decent 6. Today I am more satisfied with an 8 or 9 and I strive for that 10.

Over time I have found pleasure in this system. It gives me a way of grading the day. It lets me know if I was productive enough. If you keep track on the numbers than you can really see when you are slacking down or when your going up on the ladder of productivity. If you want to make it even more competitive for yourself then you could also strive to have a average grade at the end of the month for example an 8. Why not, aim high!

That is it for now. The next time I will explain more about my list of income generating ideas so make sure to come back here as I will start putting links to the projects on this page.

In the meantime I am very interested what you guys think about my list and my grading idea. Try it out for a couple of days. I would love to hear about your experiences. I am also interested in your top 10 money making list. Leave all your interesting responses in the comment section below.